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Fashion and beauty brands collaborate with 'The Batman'

Get ready for ‘The Batman’ merchandising to be everywhere, as WarnerMedia has announced that the upcoming film will be released alongside the largest collection of authentic merchandise in over a decade, with products spanning fashion, accessories, beauty, fitness apparel, lifestyle, toys, costumes, and collectibles.

‘The Batman’ movie will be released in theaters in March and will be accompanied by a line of products from notable brands around the world, including French fashion house Lanvin, EleVen by Venus Williams, Carhartt, and Puma, allowing fans to “channel Batman/Bruce Wayne and Catwoman/Selina Kyle like never before.”

Pam Lifford, president of global brands and experiences for WarnerMedia, said in a statement, “‘The Batman’ is a highly anticipated film and will be complemented by imaginative and authentically crafted new products and experiences for fans around the world.

This is Batman’s first solo release in more than a decade, and this powerful new story has inspired even more ways for fans to engage and celebrate this iconic DC superhero.”

Lanvin to launch ‘The Batman’ collection

Lanvin has dedicated a collection to the DC superhero and his on-again/off-again antagonist, Catwoman, first unveiled on the catwalk during Paris Fashion Week last October. The collection includes T-shirts, hoodies, asymmetric shirts, denim, metal mesh dresses and a reversible teddy jacket featuring shades of blues and purples, as well as Batman and Catwoman’s faces, inspired by the timeless images from the comics. 

Lanvin has also designed accessories with saturated colours and Art Deco lines in a Gotham City style, with sneakers, a minaudiere clutch inspired by the Batmobile, and a selection of leather bags.

The line will go on sale online and in select Saks Fifth Avenue stores beginning March 2 and on saks.com on March 15, coinciding with the film’s international release beginning March 2 and in North America on March 4.
Lanvin, EleVen by Venus Williams, Carhartt, and Puma will launch collections inspired by “The Batman”.

Other fashion and footwear collaborations include a new collection from Venus Williams’ sportswear brand, EleVen by Venus Williams, which is inspired by the neon lights, rain-soaked sidewalks, and midnight moonlight of Gotham City. Looks include hoodies with lace details, studded leggings, and a vegan leather jacket, as well as sports bras, sweatpants, and tennis dresses. The collection will be available at EleVenbyVenusWilliams.com, at Saks Fifth Avenue and Tennis Warehouse, and internationally at Zalando.com.

The Batman has also partnered with Carhartt, which will release a collection of coats, t-shirts, hoodies, and pants, while TomboyX will offer t-shirts and underwear, and Puma will release a workout collection with moody colors and graphics inspired by the Caped Crusader.
There will also be a capsule collection The Batman x Fossil, which will include collectible watches, jewelry, and leather goods. The collection, which will go on sale on February 28, includes limited-edition designs inspired by the enigmatic supervillain The Riddler and Batman’s signature Bat-suit from the new film.
The DC store will also light up the Bat-Signal with exclusive new apparel and sporting goods products beginning February 1, while stores such as Zara, Target, and Walmart will launch fashion and footwear styles for adults, teens, and kids.

Saks to host bespoke ‘The Batman’ pop-up

To celebrate the film’s release, Batman will also get the pop-up treatment with a bespoke retail experience launching at the Saks Fifth Avenue flagship in New York. The pop-up store, which will be open March 15-29, will offer “The Batman”-inspired apparel from EleVen by Venus Williams, Maison Labiche, and Lanvin, as well as accessories, beauty products, toys, and collectibles.

Saks is also designing custom window displays to transport shoppers directly into film director Matt Reeves’ version of Gotham City.

Beauty brands team up with ‘The Batman’

Batman also enters the beauty world with luxury high-end perfumery House of Sillage introducing a new fragrance, lipstick, and genderless candle, while Emilie Heathe will launch a limited-edition collection of three new nail polish colors reimagining “The Batman” characters, called “The Dark Night,” “Vengeance” and “Madness.” The collection will be released along with a “Knight Out” nail accessory set, which includes a set of nail decals, a Batman-adorned glass nail file, and beauty clips.

In addition, Dr. Squatch will release a limited edition soap bar pack, featuring two bars of soap: “The Batman Bricc,” with leather and musky scent, and “The Riddler Enigma,” with mysterious and intriguing scents.

There will also be a selection of new officially licensed adult and children’s costumes from Rubies to celebrate the film, including costumes inspired by Batman and Selina Kyle (Catwoman). Other accessories, as well as costumes based on the Riddler and Batman costumes for pets, will be released in time for Halloween.

Batman” is one of the most anticipated films of 2022. Directed by Reeves, the film stars Robert Pattinson as Bruce Wayne/Batman, along with Zoë Kravitz as Catwoman/Selina Kyle and Colin Farrell as the Penguin. 

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