Gucci has sued the U.S. brand Guess. Because according to the Italian fashion house Guess copy their logo.
In 2009, complained Gucci Guess due to copycat behavior. The fashion house claimed that tried Guess its products Gucci iseren making them the trademark rights of the trademark claims. Although a judge ruled that there was no demonstrable evidence that the G Square and Quattro G design caused confusion, certain now that a judge Gucci Guess it can sue.
According to the court, the green-red-green stripe that carry both brands and the script weldegelijk Guess logo for consumer confusion concerns. Gucci therefore requires a compensation of $ 26 million plus a share of the profits made by a loss adjuster is estimated at $ 98 million.